The communications function has never been more valuable to organisations, but it continues to struggle for influence. The issue is execution and evidence in management.

The philosopher who asked whether public relations had any place in a functioning democracy has passed. I'm not sure we ever gave him a proper answer.

When industry optimism outruns the evidence.

As AI absorbs the production work that trained junior practitioners, public relations risks dismantling the ladder that builds future advisers.

Tabita Andersson’s book offers practical insights from senior communications leaders, capturing a discipline in the midst of significant transition.

When crisis strikes, organisations instinctively look outward - to media, stakeholders and reputation - often overlooking the very people who will determine whether recovery is possible. ‘Internal Communication in Times of Crisis’ by Alison Arnot makes the case for putting employees first when the stakes are highest.

A new study shows most colleagues still don’t know what communications does. Here’s how to fix the gap.

As trust in legacy news wanes, influence is building in creator-led channels. Institutions lend authority, but personalities drive reach and, critically, trust.

The Onclusive 2026 Outlook reports on a sector finally confronting uncomfortable truths - from ROI-shaped leadership expectations and an AI-fuelled evolution.

A European study of public relations practitioners suggest AI cultural issues override technology issues.

A new report proposes visibility as a form of activism to challenge gender inequality.

AI isn’t a revolution in public relations. It’s a moment of reckoning.

A new guide promises to make accessibility achievable for time-pressed communicators.

A 2025 UNGC-Accenture CEO Study reports a near-universal belief in the value of sustainability. So why aren't we making greater progress?

Public relations is opening markets, shaping strategy and building organisational resilience.

Our industry is at a crossroads. We already know many of the answers to the questions that hold us back. What’s missing is action. That must change.

180 down, 820 to go - data collection is a slog. Your contribution to my PhD research project will help shape how our field is recognised.

Trust is measured, tracked, endlessly debated and yet often misunderstood. It should be the foundation of everything that we do.

Small agencies deliver some of the UK’s most powerful creative work yet too many are being held back by late payments.

Public relations realises its potential when it steps up as a leadership compass and helps shape decisions rather than communicating the outcomes of decision-making.